At 14, I trailed behind my friends in the not-so-glamorous race of puberty milestones. While they giggled about crushes and swapped lip gloss, I grappled with the inevitable arrival of Aunt Flo. I vividly recall the mortification of staining my mom's pristine towels, the faint red reminders of my monthly visitor refusing to vanish no matter how hard I scrubbed.

It wasn't just the embarrassment that got to me; it was the realization that even my dad, who lived in the house with four females, probably knew the ins and outs of our menstrual cycles based on the laundry days -Poor Dad! I couldn't help but wonder why there wasn't a towel explicitly designed for this purpose – one that could discreetly handle the crimson tide without broadcasting it to the entire household.

Fast-forward forty years, and the market still lacked a solution. Enter the Vag-Rag—a quirky name for a revolutionary concept. Partnering with a company well-versed in chemical wizardry, we concocted a game-changer: a burgundy towel with a bleach guard engineered to withstand the trials of menstruation and postpartum woes alike.

When I shared my brainwave with my sister, her response spoke volumes. "You may be onto something," she mused, recounting her battles with ruined washcloths courtesy of her teenage daughters.

Thus, Fundamenstrals was born—a beacon of empowerment in a sea of period stigma. Toss them in the washer with bleach, and they emerge unscathed, ready to face another cycle with you. So, why settle for embarrassment when you can embrace your period like a boss? Welcome to the revolution, where Fundamenstrals meets periods head-on. Because, hey, it's just "Her Stuff for That Time of The Month."

Jil Ross

Founder